Taiwanese tech giant ASUS today announced the ZenFone 3 Max (ZC553KL) in Bangladesh. The new phone features a 5.5-inch full HD display (1920×1080) that offers an incredible 38 day 4G standby time and a 16-megapixel camera with class-leading laser focus range. The ZenFone 3 Max (ZC553KL) runs on a powerful, yet battery-frugal Qualcomm Snapdragon Octa-core processor that works efficiently with its high-capacity 4100mAh lithium-polymer battery to provide up to 38 days of standby.
ZenFone 3 Max has a beautiful all-aluminum-alloy body with a Full high-definition (Full HD) 5.5in IPS display. A slim bezel gives it a remarkable 73% screen-to-body ratio that minimizes bulk. Despite its incredible battery performance, ZenFone 3 Max weighs only 175 grams and is just 8.3mm thin. This makes ZenFone 3 Max one of the lightest and most compact smartphones to offer over 4000mAh of battery power. ZenFone 3 Max (ZC553KL) is equipped with a powerful Qualcomm Snapdragon 430 64-bit octa-core processor, paired with an Adreno 505 graphics processor that together, provide even more responsiveness and the ability to run graphically demanding games. Users can never have too much battery life — and that’s why ZenFone 3 Max (ZC553KL) includes two brilliant battery-extending technologies to squeeze even more power out of its 4100mAh high-density lithium-polymer cell. With this powerful battery and power-efficient processor, ZenFone 3 Max allows extended use of the phone with up to 38 days of standby time on 4G, 17 hours of VoIP talk time on 3G, 72 hours of music playback and 18 hours of 720P video playback.
Users also have access to five preset power-management modes — including a manual Custom mode — that enable easy management of battery use and energy conservation, so ZenFone 3 Max (ZC553KL) performs just the way they need. ZenFone 3 Max (ZC553KL) has more than enough battery power to allow it to double up as a power bank for charging other devices. Using the supplied USB on-the-go (OTG) cable, the phone can charge attached devices with a standard current. In this mode, ZenFone 3 Max can still monitor charge levels and will not allow its own battery to drain below 30%.
ZenFone 3 Max’s primary rear PixelMaster camera has a 16-megapixel resolution. It achieves an amazingly fast 0.03 seconds in any lighting condition and for any subject – moving or stationary. Asus combines three focusing technologies — laser, phase detection and continuous auto-focus — into one harmonious system and automatically selects the best one depending on the subject, lighting and range.
When shooting handheld videos with ZenFone 3 Max (ZC553KL), an electronic image stabilization (EIS) system counteracts hand movements along three axes – yaw, roll and pitch – to ensure the resulting videos are stable and shake-free. For selfies, it also features an 8 MP camera. PixelMaster is loaded with powerful camera modes to capture every precious moment. The industry-leading Backlight (Super HDR) mode lets users see clearly through daytime shadow, while Super Resolution captures multiple shots simultaneously for a single photograph with stunning 64MP detail. And ZenFone 3 Max ZC553KL’s Low Light mode takes clear and bright photos, even in poor lighting conditions.
ZenFone 3 Max (ZC553KL) embodies the core values of industrial design, pairing beautiful aesthetics with uncompromising build quality to create an exceptional user experience. The finely sandblasted all-aluminum-alloy body with its comfortable rounded sides is enhanced with brilliant diamond-cut chamfered edges, and the contoured (2.5D) glass touchscreen is matched around the back by a gently curving rear cover that feels natural to hold. At just 175 grams and 8.3mm thin, ZenFone 3 Max is remarkably slim and light for a smartphone with such battery performance.
Every aspect of ZenFone 3 Max’s design has been thoughtfully considered, from the balanced positioning of the display to the precise alignment of the retaining screws at the bottom. ZenFone 3 Max is premium design in every detail, and is available in four gorgeous colors to match the user’s unique style — Titanium Gray or Glacier Silver. For added security and convenience, ZenFone 3 Max has a fingerprint sensor that is conveniently positioned near the top of the rear panel, allowing the user’s index finger rest naturally upon it. The fingerprint sensor allows rapid locking or unlocking of the phone, and can also be used for authentication by other apps. It registers up to five separate fingerprints, and accurately detects fingerprints regardless of the orientation of the finger on the sensor.
ASUS ZenFone 3 Max (ZC553KL) has been priced 19,990 BDT and will be available from 19 April in Bangladesh. Two different new models have also been introduced in market within the “Zenfone Go” series ZB500KL and ZB500KG priced 10,990 and 7,690 consecutively.